Monday, September 30, 2019

Ethics in Asia: a Study of Several Ethical Issues in Japan

Understanding Business Ethics in Asia: A Study of Several Ethical Issues in Japan, Indonesia and Mongolia Anggita Putri, Nasa Lkhagvasuren, Takashi Ushijima Brigham Young University International business ethics has been an issue researched and understood by companies, government entities, NGOs, and other institutions worldwide. Understanding business ethics becomes more important as entities understand the significance of cultural values in different countries.De George (1997) describes that as business is going global and cultural values are becoming more evident, it is â€Å"more urgent for agreement on common values that make world trade and commerce possible without any party feeling or being exploited†. This agreement on common values has been achieved on some scale and level; however, in many parts of the world, cultural values and circumstances usually still hold more weight in the decision process. This paper addresses several ethical values in three representative As ian countries: Japan, Indonesia, and Mongolia.The three countries are located in three different parts of Asia with difference in economy, social, and culture values. Therefore, each country has its own unique way of approaching and overcoming ethical issues. For each of the different issues, we will provide background information and history and then we will discuss and develop the issue. First, the paper will address Nabakari-Kanrishoku (Nominal Manager) which is an ethical issue in the workplace in Japan. Second, the paper will discuss gratification giving in local and national government which is a prevalent ethical issue in Indonesia.Last, the paper will talk about the development of ethical standards in Mongolia. The conclusion of the paper will summarize the importance of understanding cultural aspects while implementing ethical standards in different countries, and discuss a few ethical theories that will help frame the ethical issues discussed. Japan Background Information Since the birth of the idea of Capitalism, a conflict of interests has existed between employers and employees. In general, employers’ genuine best nterest is to maximize their profits; whereas, the employees’ interests are to receive wages out of the least work hours. However, without regulations, laws, or rules, historically, the conflict has tended to favor the employers. Therefore, working long hours has been one major ethical issue in workplaces all over the world, especially in capitalistic countries. Nabakari-Kanrishoku (nominal manager)-hereinafter referred to as NK- is a unique phenomenon in Japanese society which represents the working-long-hours ethical issue in Japan.Labor Standard Act (hereinafter referred to as LSA) prohibits that working hours exceed 40 hours per week unless (1) the agreement exists between the employer and the employee and approved by municipalities (Article 36) or (2) the employer pays overtime rate to the employee (Article 37). Ethica l Issues in Workplace in Japan: Nabakari-Kanrishoku (Nominal Manager) The dilemma exists between employers and employees under recession. Employers have to make sure their business runs appropriately and generates a sufficient amount of profits.In the case of a recession, employers/companies have to cut costs significantly because increase of revenue is rarely expected. In general, the large amount of expenditure is labor costs; therefore, cut labor costs, such as layoffs, increase the workload of each employee. However, the increase of workload often causes overtime work for each employee and the increase of overtime premium adversely affects the cut labor costs (Mizuno, 2012). Therefore, employers/companies have to face the dilemma of how extensive their cut labor costs will be while also dealing with the increase in employee workload and overtime work.Responding to such a dilemma, NK emerged in the Japanese business society as a loophole of LSA when Japan started experiencing rec ession in the 1990s. LSA states that management representatives are not subjected to the work-hour regulation ratified by LSA article 32, which stipulates 40working-hours per week as a legal ceiling of weekly working-hours (Article 41). Therefore, some employers/companies promote and consider managers as management representatives to avoid the weekly working-hours regulation in order to have them overwork without an overtime premium.Those management representatives are often not credited with any authorization or allowance for the position. The media sarcastically began to call these management representatives â€Å"Nabakari-Kanrishoku† (nominal managers). Unethical Consequences of Nabakari-Kanrishoku The major reason why NK is an ethical issue is that employers/companies tend to force NK to overwork. LSA is set up for balancing employer and employee interests to protect employees’ health and human rights. Then, the relationship between employers and employees tends to favor the employers side without LSA regulation because of its power balance.NK is not protected by the LSA weekly working-hour regulation, so they are highly likely to overwork. The research conducted by JILPT (Japan Institute for Labor Policy and Training) indicates that most managers (60. 2 percent of department chief and 53. 4 percent of department head) feel their workload cannot be accomplished within their given working-hours (40 hours per week) so overwork is unavoidable (Ogura, 2009). NK’s overwork often leads to two types of unethical consequences. One is that employers/companies do not pay an adequate amount of wages to employees who are NK and overworked.The other is that overworking NK’s damages their health and causes them to be non-workable. Both types of unethical consequences are exposed by the lawsuit of McDonald Japan in 2008. Mr. Hiroshi Takano, former store manager of the McDonald Kousaka Branch, overworked for 136 hours in a month at maximum and worked 63 days in a row (Yashiro, 2009). Even though he had worked many hours as a store manager, he did not receive a premium and his wages ended up on the same level as his subordinate’s wages, who received overtime premium every month (Yashiro, 2009).After being overworked, he was diagnosed with an asymptomatic cerebral infarction due to overwork and lack of sleep. Under such condition, employees cannot have a healthy, balanced life. The lack of healthy, balanced life then leads to negative impacts on their performance in the workplace; therefore, employers/companies must avoid utilizing NK as their labor cost cut strategy in ethical and business management terms. When working at a Japanese Bar, Murasaki, one employee was obviously an NK.He was expected to work and run the bar even if there were enough employees to operate. He always overworked and rarely took a day off. He ended up quitting his job when he fell sick due to overwork, and the bar experienced a tough situati on after he quit. Murasaki’s unethical management not only damaged one employee, but also its business administration. Indonesia Background Information Similar to any other developing country, corruption is a prevalent ethical issue in Indonesia. Corruption takes many forms and is practiced in all levels of government.Because Indonesia is a country with many islands with over 30 provinces, corruption is more common in some areas than in others. Srinivasan (2012) argued that there are two major categories of ethical issues: societal, that consists of widespread corruption and weak legal enforcement systems, and organizational, that consists â€Å"of creating corporate cultures within organizations that breeds ethical conduct†. Both of these categories have happened in government institutions throughout Indonesia.Some major changes that the Indonesian government has made are: replacing employees, especially government institution managers that are guilty of corruption, c hanging the internal system and procedures of the institution, and encouraging citizens to help institution managers and staff to avoid corruption. One form of corruption that is very common in Indonesia is called gratification. Gratification in Local and National Government in Indonesia After the democratic revolution in 1998, Indonesia faced several presidential changes.When the current president was elected, he formed a national committee of corruption eradication (Komisi Pemberantasan Korupsi or KPK) to eliminate corruption from all levels of government. Since it was formed, the committee has been able to identify and investigate corruption cases from top managers in the government. In 2010, the committee also did a survey to assess public sector integrity on a local and national level. The committee specifically focused on gratification cases using these indicators: the monetary value of gratification, as well as the time, the meaning , and the purpose of gratification giving.T he committee found that among 50 government institutions on both the national and local level that were surveyed, 24 of them have a lower integrity rate than the appointed standard integrity rate for the survey. Most institutions out of the 24 surveyed were at the local level. The giving of gratification happens when citizens pay extra fees to the institution’s staff other than the established fees to quicken and complete their documentation process or to obtain certain permits so that they don’t have to wait in line or to wait for a few days.The research also found that gratification often happens at the beginning of the documentation process. Gratification frequently occurs when obtaining citizenship cards and building permits. For example, if a certain company wants to obtain a building permit, a representative of the company would give extra money to one of the staffs that process the document to either make sure that building permit is ready within one day or to n ot disqualify the company if it misses some required papers.The committee also discovered that the working environment of institutions has an effect on whether citizens are likely to be involved in gratification giving. The committee argued that uncomfortable service environments and incomplete information cause citizens to be reluctant in processing their documents. This possibly creates external procedures by using a middle-man or giving gratification money to the institution’s staff. Overcoming the IssueDe George (1997) quoted these sentences from the Wall Street Journal: â€Å"In May 1996, the United States proposed that the â€Å"World Trade Organization (WTO) outlaw bribery on government projects. In reply, the Indonesian Trade and Industry Minister Tunky Ariwibowo said: â€Å"We do not have common standards on issues like corruption†¦ Any effort to relate them to trade will be detrimental to the functioning of the WTO in the future' (Wall Street Journal 6 May 1 996: A14)†. As a comment to that reply, an editorial writer from the Wall Street Journal wrote a column entitled â€Å"Is Corruption an Asian Virtue? Corruption is clearly not an Asian virtue. De George continued to say that â€Å"both the Wall Street Journal's question and the statement by the Indonesian Minister exemplify deep misunderstandings and differences between the two, and between the groups they represent†. It is clearly difficult to pinpoint what kind of ethical values should be the same for every country because there are different factors that contribute to the development of the economy and society of a country. In the research done by the national committee of corruption eradication, 56 percent of citizens believes that gratification is not acceptable.However, many of the citizens do not fully understand the meaning of gratification, the ethical consequences of the issue, and are not assertive enough in stopping the practice. Most citizens agree that gr atification is illegal and that it is something which needs to be eliminated in order to create a system that is fair and effective for every citizen. Therefore, trainings and campaigns are needed for both the government institutions and the citizens in order for each group to support the discontinuation of gratification giving. Mongolia Background Information Mongolia is a landlocked country with a population of three million people.Mongolia was under strong Russian and Soviet influence; therefore, Mongolian politics followed the same patterns as the Soviet politics of the time. After the breakdown of communist regimes in Eastern Europe in late 1989, Mongolia saw its own democratic revolution in early 1990, which led to a multi-party system, a new constitution in 1992, and a transition to market economy. The growth of the economy attracted more attention from foreign investors, whose interest in investing in the country has recently skyrocketed due to the discovery of rich minerals in MongoliaEthical dilemmas in the work field did not become a big issue until 1990.It was difficult for a lot of Mongolians to adapt to changes in the work field because people were used to being told what they should do at work. The Development of Ethical Standards in Mongolia As in any other country, gaining a deeper understanding of the Mongolian attitude towards business ethics depends to a large extent on knowledge of the local market condition and historical background. According to IMF, The Mongolian economy is growing rapidly from 9% to 14. 4%. With continuing economic progress and interest growth from foreign investors, business ethics are likely to increase in importance.Because some actions may be considered moral in one culture and viewed unethical in another, it is important to understand the ethical values of other countries. Choi & Zuzaan (2011) in Journal of Applied Ethics conducted a survey that identified the action and behavior of role models as a principal infl uence on unethical behavior in Mongolia. The result of the survey indicated that 45. 6 percent of the respondents said that unethical practices exist in their industry and 25. percent of the respondents wanted to eliminate cheating customers, dishonesty in making or keeping a contract, miscellaneous unfair competitive practices, and dishonest advertising. Giving of gifts, gratuities, and briberies are very common in Mongolian business practice, but 10. 7 percent of the survey respondents want to eliminate this unethical practice. Most international comparison agencies indicate that Mongolian companies make less effort in instilling ethical practices in their employees than in other Asian firms. However, the majority of managers in Mongolia (60. 8 percent) think their companies make an effort to some extent.The survey results show that nearly half of the companies rely on a code of ethics and do not think that companies put enough effort into building ethical values in their organiza tions. If companies can put more effort into building ethical values in their organizations, they will be more successful in implementing their organization’s ethical values and feel more responsible to local communities. It is not uncommon for business managers to experience conflicts between their personal ethical beliefs and the interest of their companies. Almost half of company managers have experienced this type of conflict in their career.More than half of the managers responded that they would act depending on the situation. One of the main reasons managers make unethical decisions is often related to personal financial needs. As the Mongolian economy continues to develop, this is expected to diminish. Looking to the Future How is today’s level of ethical standards in Mongolia compare to ten years ago? Half of the respondent managers said that it has gotten better. For example, before the 1990’s transition period, it was common for Mongolian children to drop out of school in order to help their parents herd privatized livestock.Helping parents with livestock was given greater importance than education because it helped families accumulate wealth. Conversely, 90 percentof the total populations are high school or university graduates today. The transition resulted in making education more important in society and introducing ethics in school. Hopefully this gradual development will lead to a higher business ethic in society in the long run. Because Mongolia is a developing country, the country will continue to struggle with ethical values in the business field.However, Mongolians have already started to practice codes of ethics and training employees in ethics. Old, Mongolian tradition, the remaining tradition of the Soviet period, and the transitional process influences how Mongolians view their personal and business ethics. As the Mongolian economy grows and progresses, an increase in building ethical value will also come along wit h all the other practices. Conclusion Ethical theories, such as utilitarianism, deontology, virtue ethics, and social contracts can also play into the decision making process. For example, the bribery case in Indonesia can relate to disclosure decision criteria.Think about if those that have been involved in bribery think twice before doing so and ask a question whether this decision will affect image and reputation if it goes public. They may have avoided giving gratification money and would encourage others not to do so. Take another example, what if the nominal managers use the dignity decision criteria? They may not force their employees to work long hours because it would mean treating the employees as a mean to an end in themselves, not just as a means. As discussed above, three different Asian countries presented different ethical issues.Nominal Manager may be a prevalent ethical issue in Japan but it may not be in Mongolia. Gratification giving is very common in Indonesia bu t it may not be in Japan. De George (1997) argued that each economy is a combination of the country’s political system and cultural values. Consequently, ethical justifications differ from country to country. He further gave an example of Confucian values, which include â€Å"co-operation over competition; community over the individual; paternalism over the market; long-term over shortterm interests; harmony over conflict; and loyalty, harmony and respect over their opposites†.These values could appropriately explain the transition in countries that uphold those values and why some countries, especially in Asia, view some ethical issues differently than other countries References Choi, T. , & Zuzaan, B. (2011). Business Ethics in Emerging Markets: Evidence from Mongolia. Ramon Llull Journal of Applied Ethics 1:89-120. De George, R. T. (1997). Ethics, Corruption, and Doing Business in Asia. The Asia Pacific Journal of Economics & Business 1. 1: 39-52, 114. Direktorat Pe nelitian dan Pengembangan. (2011).Integritas Sektor Publik Indonesia Tahun 2010: Fakta Korupsi Dalam Layanan Publik [Public Sector Integrity of Indonesia Year 2012: Corruption Facts in Public Sector]. Komisi Pemberantasan Korupsi [Committee of Corruption Eradication]. Health, Labour, and Welfare Ministry of Japan. (n. d. ). Soumusho Hourei Deta Teikyou Shisutemu [Internal Affairs and Communications Ministry of Japan's Legal Data Providing System]. Retrieved 10 18, 2012, from Internal Affairs and Communications Ministry of Japan: http://law. e-gov. go. jp/htmldata/S22/S22HO049. html Mizuno, Y. (2012, 1 10).Roudou Jikan House no Kadai to Kaikaku no Houkousei [The working-hour legal problems and the direction of the restructure]. RIETI Discussion Paper Series, 1-11. Ogura, K. (2009). Kanrishoku no Roudoujikan to Gyoumuryou no Oosa [The Amount of Managers' working-hours and Workload]. Nihon Roudou Kenkyu Zasshi [Japan Labour Research Journal], 73-87. Srinivasan, Vasanthi. (2011). Busine ss Ethics in South and South East Asia. Journal of Business Ethics: 73-81. Yashiro, A. (2009). Naze Nabakari Kanrishoku ga Umareru no ka? [Why nominal managers emerged? ]. Nihon Roudou Kenkyu Zasshi [Japan Labour Research Journal], 38-41.

Sunday, September 29, 2019

Science Assignment

To investigate whether the ripening of bananas will speed up when placed with already ripe bananas in a brown paper bag. Hypothesis: The brown paper bag and already ripe bananas will ripen the unripe banana quicker. Investigation Design: The control of the experiment will be a pair of two unripe bananas which will not have any interference with their natural ripening process until the end of the experiment. The independent variable will be the presence of ripe bananas in one scenario, as well as a brown paper bag in the second scenario. The dependent variable will be the ripening of the banana.Everything else, the room temperature, type of banana, etc, will remain common to ensure the experiment is valid and reliable. To increase reliability, the experiment should be repeated. Method: 1 . Collect six unripe bananas, four ripe bananas and a brown paper bag 2. Set one pair of unripe bananas on a bench/table 3. Set down a pair of unripe bananas as well as a pair of ripe bananas, alongsi de the first pair, making sure they are at least 1 Com away from the first pair 4. Set down the remaining four bananas (two ripe, two unripe) another Com away from the previous bunch; place these in a brown paper bag. 5.Take photos of each of your three bunches, separately 6. Record your observations in a table 7. Wait a day before repeating step 5 and 6. 8. Repeat step 7 until all bananas are ripe. Risk Assessment: Be careful where you Step, there may be bananas on the floor, or other obstacles. Be careful with the paper bag, this is to avoid paper cuts. The main component of the experiment is edible; keep family members and other observers away! Results: Daly – Friday 14th June Bananas were purchased and the experiment was set up. The ripe bananas came from the same hand, as did the unripe ones. The experiment will be conducted indoors.Day 2 – Saturday 15th June The unripe bananas in all three bunches have shown a slight change in color, they are becoming more yellow . The lone pair of unripe bananas are very slightly behind the other 2 bunches. Day 3 – Sunday 1 6th June Both bunches of bananas that weren't in the brown paper bag showed that they did ripen. The bunch of bananas in the brown paper bag did show a slight, but certain, difference to the others, they are ripening quicker. Day 4 – Monday 17th June The difference between the bunch in the brown bag and the other 2 bunches is starting to become more noticeable, although this is only by close analysis. Front, they are still all fairly alike. Day 5- Tuesday 1 8th June The brown bag bananas have shown a massive difference in their ends, not so much their middle parts. The others are ripening too, but not at the same rate. Day 6 – Wednesday 19th June The lone bananas are ripening naturally and are now a satisfying yellow. The mix of ripe and unripe bananas is very slightly more yellow than the first bunch. The bunch from inside the bag is ripe too, with the already ripe bananas beginning to rot. Day 7 – Thursday 20th June Within the week, the plain bananas have ripened quite well to produce a well pipe and ready to eat fruit.The next set of bananas is just as ripe; with the originally ripe bananas starting to rot (this may be simply due to natures course). The bunch from the bag are definitely more yellow, with the originally ripe bananas getting quite a few brown marks to show the beginning of them rotting. Day of Observation Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Bunch 1 (2 unripe bananas) Green (no change) Green slight yellow tinge Green -> yellow tinge Green -> almost completely yellow Green yellow except for each end Green yellow Green -> completely yellow Bunch 2 (2 unripe and 2 ripe bananas)Green and yellow (no change) -Green -s slightest tinge -Yellow haven't changed -Green -> yellow tinge -Green -> almost completely yellow -Yellow are becoming a darker shade of yellow -Green yellow except for each end -Yellow are slowly browning -Green -> yellow -Green completely yellow -Yellow are beginning to show brown dots Bunch 3 (2 unripe and 2 ripe bananas in a brown paper bag) -Green slight yellow tinge -Green almost completely yellow -Yellow are not beginning to brown -Green yellow except for tiny part on each end -Yellow are browning -Green yellow -Yellow are beginning to rot -Green completely bright yellow Yellow are now major brown and rotten Research and Analysis: RESEARCH When bananas are harvested they are placed in a ‘ripening room' to replicate the climate conditions of heat and humidity. These conditions are constant, much like those of my experiment. Due to the set temperature of these rooms, the bananas start to respire. The ethylene given off by bananas, as well as other fruits, helps to kick start the ripening process. This is somewhat like my experiment in the sense that the brown paper bag was holding the ethylene in. This ethylene may have also effected the second bunch, although to as much be cause they did not have a bag to confine the ethylene in. The natural ethylene of bananas is the same as the ethylene artificially produced in these ‘ripening rooms.To delay ripening may remove ethylene gas, which cannot be completely done as they do contain ethylene. Placing a banana alone may help support the delay of ripening it; this is much like bunch 1 in my experiment. Even though it was indoors, the varying temperature made the ripening process differ to that of a temperature controlled room. Although this may replicate bananas ripening in a natural way to an extent. ANALYSIS Strengths: The experiment contained a control which helped with comparisons. All the controlled variables were kept the same. The 3 bunches allowed more conclusions to be made about the effects of not only a brown paper bag, but also the presence of other bananas.The photos were taken at the same time of day, to increase reliability of results. Weaknesses: Naturally, bananas ripen under sunlight, which we did not carry out. Only color, not taste, was assessed as an indicator of ripeness. The bananas may not have been sufficiently spaced to properly isolate them from each others' paving off of ethylene gas. Comments: The already ripe bananas showed a more noticeable change, which was not expected. The bananas ripened quicker than expected, which made the experiment have a shorter duration time. The difference between the three different bunches was not as significant as I expected. Conclusion: The results support the hypothesis, and the research also backs up this.

Saturday, September 28, 2019

Global Issues - Water Loss Research Paper Example | Topics and Well Written Essays - 1500 words

Global Issues - Water Loss - Research Paper Example This has become a significant subject of study in efforts to look for a long term solution. Though may options has failed, the efforts to control and mitigate water loss still persists. Many countries have undergone a huge water loss in the recent days, an issue that has led to deaths of people and animals and outbreak of water related diseases like Cholera among others and also led to drought. An example of water loss was brought out by a research conducted by National Aeronautics and Space Administration (NASA), which showed an alarming water loss in the Middle East, caused by poor management causing a huge draught in 2007. Water loss has become a major concern as it has led to international conferences which congregate to discuss the problem because it has affected almost whole world. Other countries have constructed water resources to cater for the water that comes fro the rain. Saudi Arabia, which relies mainly on ground water for agriculture has constructed dams which have varying storage capacity to capture the flooding water (Alsharhan 3). Many organizations have also been formed to look into the issue of water loss under the mandate of monitoring the cause s of the problem and the operational management of water systems. The significance of the study is to help identify the causes of water loss, the problems associated with water loss, how it has affected certain countries and how the problem can be solved because, its effect on one country affects the other. The current situation of water loss is serious and if unaddressed, it will be a worldwide problem. The research will majorly touch on Bahrain as our country of interest in studying about water loss. This is the increase in the number of people in a certain country. The population increase in a country contributes much to its development plans. The higher the population of a country, the higher it demands

Friday, September 27, 2019

Effectiveness of Three Classical Leadership Styles Essay - 10

Effectiveness of Three Classical Leadership Styles - Essay Example Differences between leadership and management entail the scope, nature, and objectives. While management may merely pertain to the administrative work and organization, leadership entails the guidance, the direction setting, leading from the front and setting examples. The domain of work of a leader is far broader than the management handling individual. Leader’s span of command and control may also be an expanded one as compared to management. A leader can be a manager, but a manager may not be necessarily a leader. Open systems and closed systems based organizations are the two broad line categories of organizational structure. The former pertains to the kind of organization where the interactive environment is observed and the stakeholders are invited from outside. The closed system, in contrast, comprises a substantially conservative and closed-ended system with little interactive environment and activities towards the outer world and other enterprises. The chances of progress and development are relatively higher in the case of open system based organizations. Closed organizations are often effective in case of small to medium scale projects and businesses (Tokoro, 2010 ¸p. 6). Theory X and Theory Y are two different terminologies and concepts used in the field of sociology as well as administrative management. It pertains to the leadership style, the individuals’ mindsets, their aptitude, and tendency towards the kind of environment they work in and they find themselves comfortable in. Theory X, in particular, is related to the kind of individuals who take risks, take initiatives and want to lead from the front. They do not have the fear element.  

Thursday, September 26, 2019

MGMT436 U4 DB2 Research Paper Example | Topics and Well Written Essays - 250 words

MGMT436 U4 DB2 - Research Paper Example These structures are mandatory for an organization to retain its market relevance. Additionally, technology provides unique and complex opportunities to change. From the changes experienced in the modern business market, it is an obvious assumption that technology has been a positive influence in organizational change. The market has grown significantly as practices have become more relevant and competitive. This has increased the quality of goods and services available in the market. Most software used in organizational change is based on their ability to develop effective ways to improve business structures. For instance, an organization requires software that determines the most effective marketing structure in regards to cost and consumer preference. In addition, an organization may develop its IT systems to increase their business connectivity (Carnaghan & Klassen, 2010). Technology has been fully responsible for the growth of the modern corporate world. This trend will not change as more companies are embracing the need to consider technology as a tool for change. In addition, the positive influence on companies will be more exceptional as more ways to make technology more influential have been developed (Carnaghan & Klassen,

Wednesday, September 25, 2019

Corporate Social Responsibility and its Importance in the Retail Essay

Corporate Social Responsibility and its Importance in the Retail Sector - Essay Example As the report explores the very core purpose of any business, besides sustenance and profitability, happens to create and keep adding value for the customers. A retail chain in particular needs to take into account the changing needs and requirements of the customers, depending upon the changing environment, food habits, time management, availability of alternates in the market, increasing awareness about environmentally friendly goods and services etc. This way they can earn the loyalty of the customer while successfully attracting more customers. Customer’s reaction to the product/ services is largely based on the customer’s feelings, which are subjective in nature. This discussion declares that Retail Business requires managing a broad range of retail skills in the areas of customer sales and service, promotion & advertising, store layout, visual merchandising, economics & accounting, marketing, buying from suppliers, inventory control, and human resource management. As the marketing and industrial activities are growing around the world, imbalance in many forms is on an increase, which is threatening the very existence of the social fabric that we live in. In order to protect the social fabric, the nature and the interests of human beings, companies, organizations and individuals are supposed to take care of their social responsibilities in different measure. Companies in retail sector being in direct touch with the customers and the society often find it obligatory on their part to take care of the social needs as well.... Retail Business requires managing a broad range of retail skills in the areas of customer sales and service, promotion & advertising, store layout, visual merchandising, economics & accounting, marketing, buying from suppliers, inventory control, and human resource management. As the marketing and industrial activities are growing around the world, imbalance in many forms is on an increase, which is threatening the very existence of the social fabric that we live in. In order to protect the social fabric, the nature and the interests of human beings, companies, organizations and individuals are supposed to take care of their social responsibilities in different measure. Companies in retail sector being in direct touch with the customers and the society often find it obligatory on their part to take care of the social needs as well. Though it is not obligatory on an organization that it should come forward to help out the society, but in order to reach out to the customers, earn the g oodwill of existing as well as prospective customers, and to be seen as an organization indulging in ethical business practices, companies do come forward to help the society and fulfil their corporate social responsibilities. Research Questions and Objectives This study is primarily being undertaken to study the corporate social responsibility aspect in general and the manner in which retail sector is fulfilling its social responsibilities. During the study an effort would be made to study some of the reputed retail sector companies like Tesco, Marks & Spencer, Primark, Wal-Mart etc. While broadly analysing their business proposition and market share an effort would be made to sift through the corporate responsibility statements and activities being taken

Tuesday, September 24, 2019

Piety and Impiety Essay Example | Topics and Well Written Essays - 1250 words - 1

Piety and Impiety - Essay Example This meant he was more likely to face the consequences of his actions as those against him yielded the power to prosecute him. According to Plato’s (Socrates close friend) account, Socrates prosecution was masterminded by Anytus, a leading democrat. In the years before Socrates trial, the Tyrants had taken over Athens, these were lead by Critias, a former pupil of Socrates (Brickhouse and Smith 26). Many of the Athenians who supported the democrats and the democrats who were overthrown by the tyrants viewed Criatias actions as emanating from Socrates teachings. The fact that Critias made it clear that he had cast aside the follies of his youth, such as education, did not change the Athenians view of Socrates role in the growth of the tyrants. Soon after, the Tyrants were replaced by the democrats. As a sign of reconciliation and a means of healing the wounds of the civil war Socrates perceived role was sidestepped. However, Anytus who was a leading voice among the democrats wa s not as forgiving. His actions were not only a result of the civil war but were mostly personal as his son was a keen follower of Socrates teachings. ... The first of these charges was impiety. Under impiety, Socrates was accused of believing in multiple gods of which the state never believed in. In extension, he failed to seek divine explanations and instead sought natural explanation for natural phenomenon. The second charge was that he corrupted the young, as part of the charge Socrates was accused of invoking a spirit of criticism among the youth (Fagan and John 121). As part of his regular teachings Socrates received great audience from the youth across all social groups in Athens, he critically evaluated prominent individuals in the marketplace. In his cross-examination of prominent people such as poets, artisans, and statesmen Socrates often dismissed them as lacking in knowledge and believing to know more than they actually did (Brickhouse and Smith 26). It is his ability to criticize those in power that he struck a code with the young and this had a profound effect among them. As stated, Socrates trial was a result of witch h unting and a bulk of what Socrates was accused of was a misrepresentation or misinterpretation of his engagements in Athens. According to the Athenians, piety was a representation of several engagements. Key among these was respect for the gods, the dead and the ancestors. They believed that any impious person was only attracting the wrath of the gods and the entire society would suffer in return, mainly through plague and sterility. Impiety charge was thus a serious charge among the Athenians. Because Socrates was a critique of existent practice it is possible that any of his words or actions would have translated to an impiety charge. A keen follower of moral instructions, Socrates may have failed to take part in significant religious festivals. Further, he attracted

Monday, September 23, 2019

Frankenstein Essay Example | Topics and Well Written Essays - 750 words - 7

Frankenstein - Essay Example The description is vague simply because Victor does not want to people to know the where about of the creature due to fear of humanitarian principals that’s why he fears the destructive nature of the creature even though he feels sympathy for the creature. Henry and victor in the book are friends who come together to pursue their dream in creating life. Although they contrast exist among them Victor his more of the old school and the genius behind creating life while Henry s still young and more concerned with real life situation. Justine was implicated in the murder of William by the creature after implanting locket from William’s throat into the pocket of Justine while she slept. Justine confesses swearing die before Elizabeth. The creature is supernatural horror straight from our nightmares. He is massive, powerful, and extremely intelligent. He can survive harsh weather especially cold, can watch people without them suspecting, and even puts the locket in Justines pocket while she is distracted. This is completely different from our modern view of Frankensteins creature who is a lumbering, groaning idiot. Victor believes he will be killed on his wedding night. We, the reader, never believe he is the one who will be killed. This is a use of dramatic irony, where the character is not aware of something the audience

Sunday, September 22, 2019

Individual case study Example | Topics and Well Written Essays - 1000 words

Individual - Case Study Example urship and innovation challenges faced by the founder and the co-founder at the initial stages of operation and the strategies adopted by them to expand their business in the international markets (Stokes and  Wilson, 2010, p.65). Jeroen Glabeek and Gilbert Gooijers, the founder and the co-founder were classmates and shared same interest in academics during their college days with the activity of radio broadcasting as a commercial business. Glabeek and Gooijers considered the proposal of their customers to send ringtones and sms to the overseas European markets such as Spain and tying up with the telecom service providers in those countries. In the course of their step towards innovation and entrepreneurship, they also considered their failed venture in the past in Poland. Taking into account the prospects of the international markets, the company considered at the development of software in the mobile phones of the customers all over the world (Kumar, 2008, p.57). In order to attr act customers, they started to make their customers aware of the wide reach of the sms service and the response of the people after reading their sms. The clients of CM were able to send the plan of their activity to their customers and the overwhelming response of the customers led to the increase in sms traffic over the years as shown in Exhibit 1. The increase in the sms traffic and the growth of business reflected in the financial statements of the company. From the time the company started in 2000, the company has moved from a net loss position in 2000 to a net profit position of â‚ ¬1233602 in 2009. The income statement of CM over the years has been given in Exhibit 2. The decision criteria for success and sustainability of CM’s business are the analysis of the entrepreneurial and innovative measures in the business of sms service. The success and sustainability is decided by the impact of measures taken to meet the challenges in the competitive industry, the impact on the

Saturday, September 21, 2019

Europe On The Eve Of World War I Essay Example for Free

Europe On The Eve Of World War I Essay World War I, or The Great War, actually started on June 28, 1914 upon the assassination of the heir to the Austro-Hungarian throne, Archduke Franz Ferdinand, by a Serbian national. This led to a series of battles upon the eventual formation of the Central Powers made up of Germany, Austro-Hungary, the Turkish Ottoman Empire and Bulgaria, and they fought against the Entente Powers made up of Russia, France and Great Britain. However, since â€Å"Europe stumbled unexpectedly into war in the summer of 1914,†1 the question remains as to which of the major countries that fought the First World War were most prepared in terms of economy and military strength and which were not. Britain Among the Entente Powers during WWI, Britain was actually considered â€Å"the greatest colonial power [and] maintained the greatest navy. †2 However, it is also a fact that during that time Britain â€Å"was being increasingly challenged by France and Russia†3 and Germany. The British in fact â€Å"increased their warship production with the  William R. Griffiths and Thomas E. Griess, The Great War (2003): 1. 2. Ian Westwell, World War I Day by Day (1999): 7 3. Ibid. 4. Spencer Tucker, The Great War 1914-18 (1998): 3 intention of war†5 and in fact had a series of wars with Africa in 1899. Britain, along with the other great European powers, â€Å"embarked on an arms race that ran in tandem with the scramble for colonies,†6 which simply means that the reason they improved their armies and navies was because â€Å"they needed to protect far-flung colonies and maintain a balance of military power with their neighbors in Europe. †7 During the early 20th century, Britain launched â€Å"HMS Dreadnought, a Battleship incorporating several new technologies that was far superior to any vessel afloat in 1906†8 This was somehow the reason why other European powers especially Germany began improving and â€Å"building their own dreadnought-type battleships†9 because they saw â€Å"a sudden vulnerability of their costly fleets. †10 However, one rumor was that â€Å"the British recognized the naval competition from Germany as a threat to their existence,†11 though â€Å"the naval arms race between these two powers would continue until the eve of the war. 5. Westwell, 7. 6. Ibid, 8. 7. Ibid. 8. Ibid. 9. Ibid, 9. 10. Ibid. 11. Griffiths and Greis, 5. 12. Ibid. It is said that naval arms race between these two powers would continue until the eve of the war. †13 Nevertheless, â€Å"by 1914, Germany had a navy second only to England’s. †14 Economically, it is said that Britain, along with France and Germany, was ready for the Great War. The most important influence upon British and the rest of the European military during those times was in fact â€Å"the largess bestowed upon European societies by the Industrial Revolution. †15 It is said that â€Å"a wealth of goods, rising productivity, and material well-being†16 were brought about by the factories of the latter half of the 19th century. This period of economic growth all over Europe led to â€Å"the greater availability of education for the lower classes† and that â€Å"better and more widespread educational opportunities enabled citizens to comprehend more readily the†¦military affairs of the state. †17 This perhaps encouraged nationalism among the people of the various European nations. Consequently such feelings may have similarly encouraged rivalries with other nations. Thus, the soil for the war was fertile and all it needed was the seed – which was the assassination of Archduke Franz Ferdinand. 13. Griffiths and Greis, 5. 14. Ibid. 15. Ibid, 6 16. Ibid. 17. Ibid. France As early as 1870, â€Å"France had considered itself – and had been considered by others – the leading military power of Europe. †18 It was defeated by Germany during the Franco-Prussian War in 1871 but it was not stated whether this war was really a showcase of the French military but rather it â€Å"meant a lasting antagonism†19 with Germany. Nevertheless, despite being a military power in the late 9th century, France had its â€Å"entire†¦province of Alsace [seized as well as] part of a second province, Lorraine. †20 Germany Since the empire became united in 1871, â€Å"imperial Germany had rapidly emerged as the dominant industrial and military power†21 in Europe and such â€Å"created a potentially explosive situation. It was also believed that â€Å"by the start of the twentieth century, Germany was creating a first-class navy,† which was in fact considered â€Å"the most obvious and dramatic illustration of Germany’s surging power in many spheres. †23 Such was the 18. Neil M. Heyman, World War I (1997): 5. 19. Ibid. 20. Ibid. 21. Ibid. 22. Ibid. 23. Ibid. greatness of the military strength of Germany in the early 20th century. In addition to that, Germany also had an economy that was emerging as one of the strongest in the whole of Europe. Since 1870, Germany’s â€Å"industry had grown so rapidly that this part of Europe, which had supplied immigrants to the Western Hemisphere for more than a century, now imported labor from Poland. †24 Twentieth century Germany was actually home to â€Å"higher education and scientific research [and] a system of social insurance for its working class† and in fact, the country â€Å"could pride itself on being a world leader. † Germany also prided itself with a great leader during that time. The ruler of Germany, Kaiser Wilhelm II, was often considered as â€Å"the embodiment and often the director of [Germany’s] restless energies. †25 By the late 19th century, Kaiser Wilhelm II earned the respect and friendship of a few ambitious military leaders who were against Britain and who would want to challenge it to war. One of these military leaders was Admiral Alfred von Tirpitz, the Secretary of State of the Imperial Naval Office of Germany at that time. Moreover, Kaiser Wilhelm II also had his own imperialist ambitions as well for he considered the German navy â€Å"a tool of external power†26 and even declared it to Prime Minister Arthur Balfour of Britain in 1902, many years before the outbreak of WWI. In fact â€Å"the Kaiser sought to play   24. Heyman, 5. 25. Ibid, 6. 26. Ibid. politics, and repeatedly declared that he was determined to make Germany not just dominant in European affairs but in the world† and had a â€Å"desire for a German-dominated central Europe. †27 Such was the measure of Wilhelm II’s ambition and resolve. The Kaiser’s biographer even wrote, â€Å"Only with a fleet could Germany be able to elicit from the British the esteem Wilhelm II believed to be his due. †28 Germany was indeed already a strong power in the early 20th century many years before the outbreak of the Great War. It is said that â€Å"the security of Austria-Hungary, the weaker of the Central Powers, was [even] guaranteed by Kaiser Wilhelm II [since] late 1912. †29 Such was the strength of Germany at that time that they could even guarantee the protection of the territory of another country in addition to their own. Conclusion On the eve of World War I, Britain, France and Germany were all ready for the war that was to ensue. However, among the three, Germany seemed to be the most prepared especially when it came to the military, specifically the development and advancement of its naval warships as well as powerful leadership in the person of Kaiser Wilhelm II. On the other hand, France, although a leading military power of Europe at that time, was in fact torn apart by Germany during the 1871 Franco-Prussian War, hence was not impressively strong compared to Britain and Germany. 27. Tucker, 3. 28. Heyman, 6. 29. Westwell, 9. BIBLIOGRAPHY Griffiths, Williams R. and Griess, Thomas E. The Great War. New York: Square One Publishers, Inc. , 2003. Heyman, Neil M. World War I. Connecticut: Greenwood Publishing Group, Inc. , 1997. Tucker, Spencer. The Great War 1914-18. Indiana: Indiana University Press, 1998. Westwell, Ian. World War I Day by Day. New York: The Brown Reference Group, Plc. , 1999.

Friday, September 20, 2019

Analysis Study Of Colonial Discourse In Literature

Analysis Study Of Colonial Discourse In Literature Colonial discourse has been defined by many writers such as Diniz (1996:126) who points out hat Colonial discourse usually refers to the writing which runs from five hundred years, through the days of European mercantile expansion, to our own time (1996:126). This definition suggests that the era of Colonialism in literature began in the 17th C. with the publication of Shakespeares The Tempest (1611-12). In this paper, however, the term is used to refer to the literature written in English, but confined to the century of British Colonialism and the decades of anti- or post colonial activity which followed. Saids Orientalism (1978) uses the concept of colonial discourse to re-order the study of colonialism. So it can be said to inaugurate a new kind of study of colonialism. Saids Orientalism examines how the East, including the Middle East, is represented in the history and the literature written by the West. The West always looks at the East as inferior people without religion or morals. Saids projecttries to show how knowledge about the non-Europeans was part of the process of maintaining power over them. In short, Orientalism is primarily concerned with how the Orient was constructed by Western Literature and not with how such construction was received by colonial subjects. It examines the Western attitudes toward the East. Said concludes that the Western writers depict the Orient as irrational, week and feminised other. This depiction can be contrasted with the depiction of the West as rational, strong and masculine. Saids Culture and Imperialism (1994) Colonial discourse is a concept popularized by Edward Said. In this paper, it refers also to the knowledge of Africa constructed by the West (colonial writers: as Defoe and Conrad) to bolster its colonizing interests, and the reaction of the East (colonized writers as: Achebe). Colonial discourse has not been the product of a certain age and it has attracted the attention of several writers and critics. Those celebrated authors as Conrad and Defoe created remarkable works out of the subject of Colonialism. Nowadays, Colonial discourse is one of the most current issues in literary criticism. 1.2. Life and Works of Defoe, Conrad and Achebe 1.2.1. Life and Works of Defoe: Danial Defoe was born about 1660 in London. His father, James Foe, was poor but hard working butcher. Defoe was not able to attend traditional institutions like Oxford and Cambridge because of his fathers opposition. Defoe is often considered the father of English novel. He is a master of simple prose and powerful narrative with a love of realistic detail. He is a great imaginative writer who creates one of the most familiar resonant myths of modern literature. He is influenced by the writings of Addison, Steel and Swift. Defoes important works are: Robinson Crusoe (1719), Moll Flanders (1722), Capitan Singleton (1720) and The History of Peter the Great and Colonel Jack (1722). Defoe died in London on April 24, 1731. 1.2.2. Life and Works of Conrad Joseph Conrad was born in December 3, 1857. His childhood was affected by his homelands struggle for independence. He is a Polish novelist and short story writer. Conrad is one of the English languages greatest stylists. He becomes one of the greatest writers in the world. His major works include Heart of Darkness (1902), Lord Jim (1900), The Secret Agent (1907), Under the Western Eyes (1911) and Nostrome (1904). He died of heart failure on August 3, 1924. 1.2.3. Life and Works of Achebe Chinua Achebe was born in Ogidi in eastern Nigeria on November 16, 1930. His parents instill in him many of the values of their traditional culture. He is one of most well-known post colonial writers. He has become renewed as a father of modern African literature. After publishing Things Fall Apart, he became one of the founders of the new Nigerian literature. Achebes important novels are: Things fall Apart (1959), No Longer at Ease (1960), Arrow of God (1964) and A Man of people (1966). His novels are primarily directed to an African audience, but their psychological insights have gained them universal acceptance. His education in English allows him to capture both the European and the African perspectives on colonial expansion, race, religion and culture. 1.3. The Relevance of the Study There are many writers who have tackled the concept of colonialism in their works. It is customary to read Shakespeares The Tempest as the first important major work to present colonial discourse: the way the colonizer and the colonized portrayed in the characters of Prospero and Caliban. In The Tempest, Shakespeares major addition to the story is to make the island inhabited before Prosperos arrived. That single addition turns the adventure story into an allegory of the colonial encounter. There are two ways of representing colonialism in literature. The first one is represented by the colonizers point of view; the European writers. Those colonial writers are Shakespeare, Defoe, Conard and J.M. Cotezee. Those writers have written plays and novels which deal with the theme of colonialism as Defoes with the them of colonialism as Defoes Robinson Crusoe (1719), Corads Heart of Darkness (1902), Carys Mister Johnson ( ) and Cotezees Foe (1986). Those writers give a negative picture of Africa in particular and the East in general. Africans are depicted as primitrue, savages, uncivilized, inferior and ignorant. As a result of this negative representation of Africa in particular and the East, including the Middle East, which is seen as sub-human in general several critics criticized this subject. Among the critics who criticized this subject are Edward Said, Achebe and other African critics like Ngugiwa, Chinwerza and Nkruma. Those African critics provide a theoritcal frame work to examine the representation of the colonized in the literature produced by the writers belonging to the countries of the colonizer. They have re-written the representation of the colonized from non-Euro. centric perspective. So their writing is a mean of re-writing the history, the culture from their cultural perspective which is called Afro-centric point of view. Saids Orientalism(1978) one of the first works which examines how the East, including the Middle East, is represented in the history and the literature written by the West. The West always looks at the East as an inferior people without religion or morals. Saids projects tries to show how knowledge about the non-European was part of the process of maintaining power over them. It also examines the Western attitudes toward the East. In short, Orientalism is primarily concerned with how the Orient was constructed by Western literature and not how such construction was received by colonial subjects. Said concludes that the Western writers depict the Orient as irrational, weak and feminized other. This depiction can be contrasted with the depiction of the West as rational, strong and masculine. Saids Culture and Imperialism (1994) is another work to explain the complex and the ongoing relationships between the East and the West, the colonizer and the colonized, the white and the black. Said specifically addresses the way in which subjugated people are represented within literature and how it has affected not only these people but also the cultures in which they live. Achebes Things Fall Apart (1959) is one of the first books to represent the African image from an Afro-centric perspective. This novel is always seen as a response to the image created by Conrad and Cary. In this novel, Achebe writes the story of colonization of the Ibo society from an African point of view. In his essay An Image of Africa: Racism in Heart of Darkness, Achebe views that Conrads treatment of native Africans in Heart of Darkness as racist. Achebe focuses on Conrads treatment of Africa as an other world, an antithesis at Europe and therefore at civilization (9th. In Achebe, 3). Achebe specifically criticizes Conrads racism which is expressed through the choice of words, ignorance, fiction, comparison and imagery of the writer. Achebe argues that the choice of words Conrad uses is very limited. He repeats words like inscrutable and frenzy too many times and at several occasions. Conrad changes these for their synonyms. (Ibid). According to him, the image of darkness pointed in the book is just the stereotyped view of Europeans towards African as whole. Achebe believes that Conrad is just pleasing the readers by telling them what they want to hear. In his conclusion, Achebe calls Conrad a bloody racist who mock both African land and African people. 1.4. The Method of the Study This term paper is based on an analytical method. The analysis includes the themes, the characters and the techniques of each novel. Chapter II: 2.1. The Purpose of the Study The principle aims of this research are as follows: To examine the them of colonialism and how its consequences are reflected through Defoes Robinson Crusoe, Conrads Heart of Darkness and Achebes Things fall Apart. To examine how three different writers of two different cultures, races, countries and religions represent the colonizer and the colonized in these three novels. To compare and contrast literary pieces written from the point of view of European imperialists and the African/colonized perspectives. To compare and contrast these two negative and positive representations of the colonized (Africa) [both as land and people] as it was presented in these three novels. 2.2. The Significance/ Importance of the Study Chapter III: section 1 (Defoes Robinson Crusoe) 3.1.1. Plot Summary of Defoes Robinson Crusoe from the perspective of Colonial Discourse Defoes Robinson Crusoe (1719) takes place in the second half of the 17thC. when European companies vied for control and exploitation of colonized lands around the world. Crusoe, the central character, appears to represent his imperialist spirit: first when he goes to Guniea, next when he travels to Brazil and opens plantation, and finally when he becomes king of an island. Crusoe colonizes the island by building houses, taking Friday as his servant after meeting him and refereeing to the mountaineers as his subjects. 3.1.2. Understanding Colonialism in Defoes Robinson Crusoe: Analysis of the Theme and the Characters Defoes Robinson Crusoe (1719) was written when the people of the 18thC. were traveling abroad, discovering new lands and spreading Christianity. They were colonizing lands and imposing their culture and language there. The powerful nation controls the economy, and the territory of a week country. Africa was one of the main colonies of the British Empire and the British were at the centre of power whereas the Other were at the margin of power. In other words, the colonizer suppressed the Other, his language and his culture too. Robinson Crusoe is the second important work to present colonial discourse; the way the colonizer and the colonized are portrayed in the figures/ characters of Crusoe, Friday, non whiteman, and Xury, a servant of Crusoe. The roles of Crusoe, Friday, Xury and the mountaineers have been discussed in terms of rules and subjects in close connection to the treatment of those people by Crusoe. Defoes Robinson Crusoe is often read in modern times as an allegory of colonialism, and there is much in the last chapters to defend this view. Fridays subjection, servitude and submission to Crusoe reflects colonial race relations (Defoe: 185). This is clear when Crusoe thinks that he is helping Friday by making him his servant. Moreover, Colonial terms appear when dealing with the host he mountaineers. Crusoe and the Captain terrify them by referring to a fictional governor of the island who will punish Hem severely. This fiction of governor for shadows the very governor who will no doubt be installed on the island eventually. Because Crusoe has claimed the territory for England. Indeed, Crusoe refers to this community as my colony in the island, which makes us, the readers, wander whether he really consider it his own or it is officially a colony or figuratively so. As the novel sheds light upon the theme of colonialism, the reader observes the way the colonizer and the colonized are portrayed in it. In the novel, Crusoe, the central character, is the representative of colonialism whereas Friday is the symbol of the subjects races. Friday is instructed, given language and converted to Christianity, Crusoes religion. Crusoes instructions on Friday are examples of his attitudes towards human beings who he trained to do his work. As a colonizer, Crusoe wants to spread his religion. He refers to Christianity and to the Bible in order to convert Friday to Christianity. Crusoe teaches Friday the word master even before teaching him yes or no and lets him know that was to be Crusoes name (Defoe:185). Crusoe refers to himself as king over the natives and Europeans, who are his subjects. Moreover, Friday is an example of the self and the other. Crusoe instructs him, gives him language, in order to help him to run his Empire on the island. He is an example of the Other because he is only servant. Pennycook suggest that Colonialism is probably the context without equal of contractions of Self and Other (2002:10). We can observe the process of this construction in the dialogues between Crusoe and Friday: Master: Well, Friday, and what does your nation do with the men they take? Do they carry them a way and eat them, as these did? Friday: yes, my nation eat mans up too; eat all up. (Defoe: P.192). In such dialogues, we can see the relationship not only between Self and Other as constructed by colonialism but also between these and English. Friday has been given a very particular, colonizing English words to expenses his cultural background, besides his speaking in Crusoes own language. Phillispsons discussion (1992) of Crusoes lessons to Friday is one of the earliest instances of English linguistic imperialism which he calls as the locus-classical of the start of English linguistic imperialism to Crusoe, and he has no right to disobey him. Phillipson states that Crusoes-Fridays relationship reflects the racial structure of Western society at the hey day of slavery (P.109). Phillipson sees Crusoe as the epitome of imperialist slavery, i.e. a key figure in the European attempt to gain political and economic mastery over the large areas of the world. According to Brantlinger, what Crusoe cants master- or get to call him master- he sees only as savagery and desert island. (1990:P.2). Crusoes relationship with Friday comes in several layers. At one point in the novel, Crusoe refers to Fridays people as blinded, ignorant pagans (Defoe:170). The relationship between them is like that between Crusoe and Xury. Earlier, Crusoe has told Xury that if he will be faithful to him, he will make him a great man. As soon as the Captain offers 60 pieces of gold for Exury, Crusoe accepts it and sells him for the sake of economic gain. Crusoe stands for the colonizer who occupies the other countries under the pretext that he educates and develops the nation. Crusoe, as a colonizer, changes Fridays language, religion, habits, culture and even his name. This is how the colonizer imposes his own language, religion, culture and identity on the occupied nations. The banishment of Fridays religions beliefs emphasizes the colonization theme. Crusoes attitude towards Friday is reflected in his description. His attitude is that of a master-servant. He requires a complete subservience and faith fullness from Friday. Crusoe looks upon Friday as a creature when he will care for, giving him water, food and clothing. Crusoe does not even try to learn Friday actual name which shows the European supremacy theme in the novel. Crusoe gives Friday his name as he has done with his parrot, Poll. Regarding the Euro-centric attitude of the time, Defoe ensures that Friday is not Crusoes equal in the novel. Friday is clearly a servant and inferior in rank, power and respect. Crusoes vocabulary reveals much about how he imagines his role on the island. He starts to describe himself as generalissimo of an army with Friday as his lieutenant-general. At the very opening of the novel, he is a mere castaway but towards the end, he openly refers to himself as a national leader of military forces. We sense how deeply ingrained Crusoes imagined national role as a king of this island when he refers to his new guests as his subjects. Friday is probably the first non white character to be given a realistic, individualized and human portrayal in the English novel. Friday has a huge literary and cultural importance. If Crusoe represents the first colonial mind in fiction, then Friday represents not only a Caribbean tribes man but also all the natives of Asia, Africa, and America who would later be oppressed in the age of European colonialism. When Crusoe teaches Friday to call him master, Friday becomes an enduring political symbol of racial injustice in modern world and critical of imperialist expansion. Recent rewritings of the story of Crusoe, like Cotezees Foe and Tourniers Friday, emphasize the consequences of Crusoes failure to understand Friday and suggest how the tales might be told very different from the natives perspective. In any case, Crusoe has turned his story of one mans survival into a political tale replete with its own ideas about imperialism. In short, it is not surprising that contemporary readers regard Defoes novel as the prototypical colonial novel of the 18thC. if not in all of English literature. To conclude, this novel is not only a reflection of colonialist practices, but part of large discourse concerned with the colonial customs of the British Empire. 3.1.3. Analysis of the Narrative Techniques in Defoes Robinson Crusoe Defoe combines many narrative methods in Robinson Crusoe to make the novel authentic and realistic. These techniques are narration (point of view), the use of irony, attention to details, symbols and the use of dates and names of places. Robinson Crusoe is both the narrator and the main character of the novel. He narrates the story in both the first and the third person, presenting only what he himself observes. He describes his feelings occasionally but only when they are over whelming. He usually favors a more factual narrative style focused on actions and events. Another important narrative device is the use of symbols and irony. As for the symbols, the author uses three symbols like the foot print, the cross and the bower. The foot print stands for Crusoes conflicted feelings about human companionship in whole he interprets it negatively as the print of all the devil. The cross symbolizes Crusoes new existence on the island and the power stands for the radical improvement in Crusoes attitude toward his time on the island. As for the irony, it is a literary device for Defoe. There are several examples of its use in the novel, but the best example are the discovery of the foot print and the warning of Crusoes father. First, Crusoe ignores his fathers advice; à ¢Ã¢â€š ¬Ã‚ ¦if he goes abroad, he will be the most miserable wretch that was ever born, (Defoe. P.4) Second, Crusoe wishes for human beings to come because he was alone, but when he sees the foot print of a naked man, he is afraid. Crusoe comments on this irony: How strange a checker work of providence is the life of a manà ¢Ã¢â€š ¬Ã‚ ¦. Today we love what tomorrow we hate; today we seek what tomorrow we shun; today we desire what tomorrow we fear. (Defoe: P140). The third narrative technique is the use of a circumstantial method which tells us not only what Crusoe did but how he did it. There are numerous examples of the uses of details such as Crusoes project in raising of the crops of barley and rice on the island, killing the gouts and making a sieve, and the description of the ship wrecks and Crusoes adventures. Such details produce the effect of realism. The last method is the use of dates and geographical place-names. All of these devices add to the realistic effect of the novel. Chapter Three: Section Three: Achebes Things Fall Apart 3.3.1. Plot Summary of Things Fall Apart from the perspective of Colonial Discourse. Achebes Things Fall Apart (1959) traces the life in the Ibo village of Umuofia just before and after its initial contact with European colonialists and their Christian religion. The novel is divided into three parts: the first part deals with the life of the Ibo people before the arrival of the while man, illustrating various aspects of Ibos way of life. The second part deals with Okonkwos exile and the arrival of the missionaries and the effect of their arrival, including the conversation of Nwoye to Christianity. The third part deals with the effects of the white mans religion, education, power, laws and economics on the tribes culture. The first signs of colonization come to Abame when the first white man appears. He is killed by the people of Abame on the order of the Oracle who tells them that the white man would be soon followed by others and he would destroy their way of life. As a result, the village has been destroyed by other white men. During Okonkwos exile, the white man comes to both Umuofia and Mbanta and wins many converts. When Okonkwo returns to Umuofia, he finds that life begins to change. Therefore, he stands up to the colonizers in an attempt to protect his culture. When he kills a British messenger, Okonkwo realizes that he stands alone, and he hangs himself. 3.3.2. Understanding Colonialism in Things Fall Apart: Analysis of the Theme and the Characters Achebes Things Fall Apart relates the story of disintegration falling apart of an African society that came in contact with Western values as a result of the colonization. The novel explores the coming of the white man and its effects on the culture of the people of Umuofia. The coming of the white man brought about culture conflict which affects the people of Umuofias religion, their agriculture, their judicial system and their social life. The collapse of a society that was strongly united is told through the story of Okonkwo and the village Umuofia. The novel shows the general disintegration of this culture when it is attacked by another culture. The incursion of the colonizer is changing every aspect of the Ibo society such as religion, family structure, gender roles, relations and trade. The colonizers bring language, religion, education, commerce, government and law to Umuofia which are unquestionably disruptive. Okonkwo, the representative of the Ibo culture, realizes that the white man has been too successful in his ways to change the tribes ways. He grieves the loss of his tribe and the life he once knew. Okonkwo feels betrayed by his son who joins the white missionaries and his à ©lan who have not stood up against the white intruders. The arrival of the white man and his culture heralds the death of the Ibo culture. The while man does not honor the tribes customs and strives to convince the tribes men that their ways are better. As a result of colonialism, the tribe is split, pitting brother against brother and father against son. Many of the tribes leaders have joined the missionaries and the tribal beliefs and customs are being ignored. Okonkwos final act of resistance exemplifies how Africans and other colonized people have courageously resisted colonialism instead of passively accepting it. In Things Fall Apart, the representatives of the colonizer are Mr. Brown, Mr. Smith and the District commissioner and the colonized are Okonkwo and the entire Ibo society. Achebe gives the reader a dramatic contrast between the first white missionary Mr. Brown and Mr. Smith who replaces him. As his name suggests, Mr. Brown is able to navigate successfully the racial division between the colonizer and the colonized. Mr. Brown appears reasonable, respectful, kind, patient and an open-minded man who is willing to make effort to respect and understand the Ibo beliefs. Mr. Brown succeeds in winning a large number of converts because he listens to the villagers stories, beliefs, and opinions. He be friends many great men of the à ©lan and discusses religious beliefs with them. He accepts the converts unconditionally. Mr. Brown is the most influential character in the novel who does not encourage the conflict between the old and the new faith. Mr. Brown realizes that the direct attack with Ibo is useless. Therefore, he adapts a very clever policy by building a school, hospital and finally a church. Achebe states: In this way Mr. Brown learnt a good deal about the religion of the à ©lan and he came to the conclusion that a fro natal attack on it would not success. (Achebe: 163). Then he asks the people to send their children to the school and argues that the leaders of Umuofia will be men and women who can read and write. It is Mr. Brown who warns them that strangers like the District commissioner will come from other places to rule them. Actually, Mr. Brown is a man who loves peace and respects the traditional culture. So there was no conflict between the Ibo culture and the Western culture during his period. He has a real interest in the welfare of the Ibo people. As an individual, he is a good representative of his society. Mr. Brown stands for the bright side of the colonizer. Another representative of the colonizer is Reverend Smith who replaces Mr. Brown as the new head of the Christian Church. Mr. Smith is strict and uncompromising, the opposite of Mr. Brown who was kind and compassionate. Unlike Mr. brown, Mr. Smith encourages people to hate the traditional people and their religion. Mr. Smith is the stereotypical white colonist. He has no respect for the culture or the traditions of the Ibo. Mr. Smith remains ignorant of all the traditions and therefore has no hope of being respected enough. Mr. Smith thinks he is superior and others are inferior. Mr. Smith sees things as black and white and black [is] evil. (Achebe: 166). Smiths black and white thinking leads to the destruction of the church and the clash between both cultures. As a result of this new missionary, the Christians attack the Ibo belief and culture and insult the tribes traditional customs. One of their victims Okonkwo, whose return co-insides with the arrival of Mr. Smith, the new faith divide father from son. Smiths policy and treatment of the Ibo people show that the colonialist system is more primitive than the Ibo system. The District Commissioner is another figure of the colonizer. He seems more inhuman because he takes interest in Okonkwos suicide only because it will give him a new material for his book. He decides to title his book The Pacification of the Primitive Tribes of the Lower Niger. This decision demonstrates his knowledge about African as primitive and his inability to recognize how he has brought violence instead of peace to the Lower Niger. By concluding his novel with the District Commissioners misinterpretation and misinterpretation writing of the scene of colonial encounter, Achebe suggests that his novel is not simply about the colonial encounter between two different cultures. By drawing the attention to the District Commissioners erroneous sense of history. Achebe reminds the realer that the Western descriptions of Africa have largely been written by men like the District Commissioner. Consequently, Things Fall Apart seek to correct such erroneous historical records by retelling African history from an African perspective. In brief, Achebes Things Fall Apart illustrates what happened to the Ibo society at the time of its colonization by the British and how the colonialism affects the Ibo in many different ways; their religion, family, children and their dead. Achebe describes what happens when different cultures works against each other. à ¢Ã¢â€š ¬Ã‚ ¦ Now he [the white man] has won our brothers, and our clan can no longer act like one. He has put a knife on the things that held us tpgether and we have Fallen apart. (Achebe: 160). In this lines Oberika seems to voice Achebes own thought on colonialism. Okonkwos suicide at the end of the novel represents the end of the Clans ancient way of life because he represents the clansman. 3.3.3. Analysis of the Narrative Techniques in Achebes Things Fall Apart Achebe uses a number of techniques un Things Fall Apart such as the mixture between English language and Ibo vocabularies, use of proverbs and folk tales, symbolism, use of similes and metaphors, comparisons and contrasts and the shift from present tense to past and again to present. The first method that Achebe uses is to develop a hybrid language that mixes Ibo and English words by introducing numerous African terms thought the novel like Chie (personal God-Fate), Obi (hut), Agbala (a man without title) and Osu (outcast). Achebe uses English language as a model of communication between people and to convince the Europeans that Nigeria is a nation with great potential. Achebe uses his language to draw the readers attention to his own language. Another important method is the use if Ibo proverbs as well as traditional folk tales which bring to life the oral culture of Ibo and indicate their intelligence, knowledge, morals, the strong religion and the culture of the country. Early in the novel, Achebe says: if a child washed his hands, he could eat with the kings. Referring to Okonkwo (Achebe:8). This implies that if Nigerians washed their hands, the country could be just as important as Britian. The third method is Achebes use of similes and metaphors to bring the narrative to life and his use of different kinds of comparisons that are related to the Ibo experience as proverbs are the palm oil with which words are eaten. (Achebe: 6). The novel is developed in terms of comparison and contrast between the characters like the comparisons between father and son; Unoka and Okonkwo and between friends like Nwoye and Ikemefuna, Unoka and Okoye Oberika and Okonkwo. Fourth, Achebe provides considerable detail about many aspects of traditional African life like family and clan relation, ceremonies and rituals, social structure (gender relations), political and religions practices and the role of nature in their world. This digression helps the reader to understand the daily activities and religious beliefs of the Ibo people. Achebe shifts from present to past then to present while describing the events and the characters. The best method is the narrative voice. May critics see Things fall Apart as a book with two narrative voices: the traditional which dominates the first two/third of the book, and the modern which takes over the last third. Other critics see the book as narrated by a single narrator, whose tone changes and adopts overtime. The narrator mediates between the individual and the community, between the present and the past. All the previous devices make the novel authentic and realistic. 3.3.4. Comparisons and Contrasts between these three texts Conrads Heart of Darkness, Defoes Robinson Crusoe and Acheb

Thursday, September 19, 2019

The Revolutions of 1848 Essay -- World History Revolution Essays

The Revolutions of 1848 The Revolutions of 1848 have been described as the â€Å"greatest revolution of the century†1. From its mild beginnings in Palermo, Sicily in January 1848, it did not take long to spread across the rest of Europe (Britain and Russia were the only countries not to experience such revolutions). â€Å"In 1848 more states on the European continent were overcome by revolution than ever before and ever since†2. The Revolutions became more radical but after June 1848 these revolutionary events began to overlap with those of counterrevolutionary actions, thus enabling the old regimes to return to power. 1848 was described as â€Å"a sunny spring of the peoples abruptly interrupted by the winter of the princes†3.   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"It has often been said†¦that in 1848†¦European history reached its turning point and failed to turn†4. There are a variety of reasons that can be given for the failure of the Revolutions, these include the divisions amongst revolutionaries, the continuing social and economic problems of the countries involved, the difficulty in replacing the old regimes and the problem of the new inexperienced electorates. There does not appear to be one clear, defining reason which led to the old regimes regaining power after the 1848 Revolutions. All the factors seem to be equally important and to some extent, connected.   Ã‚  Ã‚  Ã‚  Ã‚  Across Europe, the revolutionaries of 1848 came from a variety of different social backgrounds and they all held different political beliefs. They could be liberals, republicans, nationalists or socialists and therefore they all wanted different things out of the Revolutions. Each group was also internally divided, with a radical faction and a more moderate one. Initially they all joined forces to overthrow the existing regimes with which they were discontent. However once power was in their hands, they found that ‘Revolutionary Consensus’ was virtually impossible. Their initial victory was â€Å"followed by ensuing struggle to implement change†5. The people had taken to the streets not knowing what they would do if they did manage to take power. Now that they had, because of their different individual aims, they found it hard to compromise. This eventually led to a growing split between moderates and radicals, as well as between social classes , particularly in France. The moderates did not want a government based on universal male... ... voted into the new republic. â€Å"France was a republic, but one now in the hands of an assembly dominated by conservatives, many of whom were monarchists†7.   Ã‚  Ã‚  Ã‚  Ã‚  As you can see all these factors enabled the reactionary regimes to return to power after the 1848 Revolutions. I do not think that one was more influential than another but that they are all connected. Perhaps without one, another may not have had such an effect. For example, the existence of social and economic difficulties increased the divisions between the revolutionaries. They found it increasingly difficult to agree with one another on how to combat them, let alone be able to compromise on a new form of government. Also if the new widened franchise had not been so inexperienced the revolutionaries would have had an easier time replacing the old regimes, which had in fact not been that strong to start with. The reactionary regimes regained power so quickly because of all of these reasons and although the 1848 Revolutions had emphasised the â€Å"ineptitude and impotence†8 of the old sovereigns and governments, they brought with them too many resentmen ts, grudges and radical changes, for which Europe was not yet ready.

Wednesday, September 18, 2019

evilmac Variety of Evils in Macbeth Essay -- Macbeth essays

Variety of Evils in Macbeth      Ã‚  Ã‚   The tragedy Macbeth by William Shakespeare manifests a rich variety of evils, not only by the main characters of Macbeth and Lady Macbeth, but also by the witches.    Clark and Wright in their Introduction to The Complete Works of William Shakespeare interpret the main theme of the play as intertwining with evil:    While in Hamlet and others of Shakespeare's plays we feel that Shakespeare refined upon and brooded over his thoughts, Macbeth seems as if struck out at a heat and imagined from first to last with rapidity and power, and a subtlety of workmanship which has become instructive. The theme of the drama is the gradual ruin through yielding to evil within and evil without, of a man, who, though from the first tainted by base and ambitious thoughts, yet possessed elements in his nature of possible honor and loyalty. (792)    Roger Warren states in Shakespeare Survey 30 , regarding Trervor Nunn's direction of Macbeth at Stratford-upon-Avon in 1974-75, how the witches represented the evil force of   black magic:    Much of the approach and detail was carried over, particularly the clash between religious purity and black magic. Purity was embodied by Duncan, very infirm (in 1974 he was blind), dressed in white and accompanied by church organ music, set against the black magic of the witches, who even chanted 'Double, double to the Dies Irae. (283)    Fanny Kemble in "Lady Macbeth" asserts that Lady Macbeth died as a result of her evil acts:    Lady Macbeth, even in her sleep, has no qualms of conscience; her remorse takes none of the tenderer forms akin to repentance, nor the weaker ones allied to fear, from the pursuit of which the tortured soul, ... ...nk. "Macbeth." The Riverside Shakespeare. Ed. G. Blakemore Evans. Boston: Houghton Mifflin Company, 1972.    Knights, L.C. "Macbeth." Shakespeare: The Tragedies. A Collectiion of Critical Essays. Alfred Harbage, ed. Englewwod Cliffs, NJ: Prentice-Hall, Inc., 1964.    Lamb, Charles. On the Tragedies of Shakespeare. N.p.: n.p.. 1811. Rpt in Shakespearean Tragedy. Bratchell, D. F. New York, NY: Routledge, 1990.    Mack, Maynard. Everybody's Shakespeare: Reflections Chiefly on the Tragedies. Lincoln, NB: University of Nebraska Press, 1993.    Warren, Roger. Shakespeare Survey 30.   N.p.: n.p., 1977. Pp. 177-78. Rpt. in Shakespeare in the Theatre: An Anthology of Criticism. Stanley Wells, ed. England: Oxford University Press, 2000.    Wilson, H. S. On the Design of Shakespearean Tragedy. Toronto, Canada: University of Toronto Press, 1957.

Tuesday, September 17, 2019

Alcoholism among Victorians Essay -- Victorian Era

Alcoholism among Victorians Wrayburn: â€Å"It will be necessary, I think, to wind up Mr. Dolls, before anything to any mortal purpose can be got out of him. Brandy, Mr. Dolls, or - ?† Mr. Dolls: â€Å"Threepenn’orth Rum.† --Our Mutual Friend by Charles Dickens Throughout Victorian society â€Å"gin was the preferred spirit of the lower class, while wine and brandy were imbibed by the more comfortable citizenry† (Alcoholic Beverages 12). During the nineteenth century, the Victorians had high expectations of their class system to make sure the classes were distinct and properly represented. They â€Å"valued controlled, propitious behavior† and would tolerate nothing less (Harding Victorians and Alcohol). There was a â€Å"cultural value placed on teetotaling,† total abstinence from alcoholic drinks, but despite this value â€Å"alcohol consumption became a popular pastime† (Harding Victorians and Alcohol). Behavior such as drunkenness was strongly disapproved of because of its association with the lower class. Alcoholism: Representation of the Working Class It was widely known that â€Å"drunkenness, and the related loss of self-control, was associated with the lower classes† and therefore had negative connotations (Harding Victorians and Alcohol). Spirits, a popular hard liquor, â€Å"had become the everyday drink for less wealthy people† and â€Å"laborers commonly used spirits to flee from their desolate everyday lives† (Harding Victorians and Alcohol). The awful working and living conditions of the working class contributed to their â€Å"hard, controlled, and monotonous life, [leading] to excessive drinking of hard liquor† (Harding Victorians and Alcohol). This excessive drinking would sometimes result in public intoxication which was â€Å"regarded as anti-s... ...ss, Inc. 1996. 12. Distad, Merrill N. â€Å"Food and Diet.† Victorian Britain: An Encyclopedia. New York: Garland Publishing, Inc. 1988. 304-307. Garwood, John. â€Å"Religious and moral Character of the Pensioners, and Provisions made for their Instruction.† Social Investigation/Journalism – The Million-Peopled City. (1853): 94-96. 11 Mar. 2005 Harding, Stephen. â€Å"Alcohol.† Victorians’ Secrets. â€Å"Absinthe and Victorians.† Victorians’ Secrets. 2000. University of Texas at Arlington. 24 Feb. 2005. Kent, Christopher A. â€Å"Drink.† Twentieth-Century Britain: An Encyclopedia. New York: Garland Publishing, Inc., 1995. 239-240. Murdock, Catherine Gilbert. Domesticating Drink: Women, Men, and Alcohol in America, 1870-1940 . Baltimore, MD: Johns Hopkins University Press, 1998.

Monday, September 16, 2019

Establishing Business in Brazil Essay

In establishing business in Brazil, Under Armour has to study the country’s customs, traditions, language and cultural differences in order to start right. Learning these things will also help the company in its hiring and employing of local workers. Human Resource — one of the most important aspects of business is the workforce. To effectively deal with Brazilian employees, UA management should understand cultural differences that include: (customs/traditions) 1. business is a social event 2. Brazilians don’t buy on impulse 3. Brazilians are very conscious of rank and position 4. being late is socially acceptable Another important consideration that UA has to make is the hiring of local junior executives who could assist the company in the hiring and training of employees. Local executives would be very helpful and bridging the cultural gap between management and native workers. As an example, Chevron Corp., an American oil company has a successful operation in Brazil. It’s workforce is comprised of both foreign and local workers. Foreign workers come from the United States and other neighboring countries. Communication Communication is very important in any organization or corporation. More so when the natives of the country of operation speaks Portuguese. This language is used by all of the people in Brazil, and is considered a unifying factor. In order for Under Armour to handle local workers, it is necessary for the non-Brazilian managers to take up language classes. In the same manner, it is beneficial for the local workers to be enrolled in English classes. By being equipped with the right language skills, both managers and employees will be able to communicate effectively and lessen the chances of having conflicts because of miscommunication.

Sunday, September 15, 2019

Review of Mobile Presence Services in Social Network Applications

REVIEW ON MOBILE PRESENCE SERVICES IN SOCIAL NETWORK APPLICATIONS Abstraction—Today broad scopes of nomadic devices are available. As the use and engineering of nomadic devices additions, societal web applications are going popular. An indispensable constituent of this societal web application is nomadic presence service, which maintains each nomadic user’s presence information. The presence information means the current position, GPS location of nomadic user and besides updates the user’s online friend’s information. As the update occur often, figure of message distributed by presence waiter may take to scalability job.To specify this job, scalable waiter architecture called PresenceCloud is defined.In cosmopolitan nomadic telecommunication system ( UMTS ) , the presence service is performed by IP multimedia nucleus web subsystem ( IMS ) .A weak consistent scheme is used to cut down the presentment traffic. Presentment clip means clip needed to advise the presence information to other users. This paper makes a reapprais al on work outing buddy list hunt job.The consequence shows that PresenceCloud achieves public presentation addition in the hunt cost without compromising hunt satisfaction. Keywords—social web ; nomadic presence service ; presence information ;I. IntroductionMobile computer science is human-computer by which a computing machine is expected to be transported during normal use. This involved nomadic communicating, hardware etc. Chiefly nomadic calculating describes about communicating among client to server, client to other terminal user, waiter to server etc. Today as the engineering and use of cyberspace additions, societal web application/services ( illustrations are Facebook [ 1 ] , Twitter [ 2 ] , buddycloud [ 3 ] , Google latitude [ 4 ] , foursquare [ 5 ] ) go popular in worldwide. Many communications like confab, online concern, informations sharing etc can be done utilizing societal web application/services. Hence, it is inevitable that societal web services will be the following coevals of nomadic cyberspace application. Mobile presence service is one of the of import component in societal web application. Mobile presence service means maintain up-to day of the month presence information of all nomadic user. Presence information includes location, position, activity etc about the nomadic users. Each nomadic user has a list of friend’s list which we can name as buddy list. On the other manus, we can state that buddy list contains the contact information of the user he/she needs to pass on. Each nomadic user in the societal w eb application gets information about their on-line friends/buddies via the presence information. The nomadic user’s position is broadcast automatically to the buddy list whenever the user moves from one position to another. So presentment is an of import portion in societal web application. Most presence services use server bunch engineering, to maximise hunt velocity and minimise the presentment clip. The waiter involved in this communicating, keeps up-to day of the month path of all these presence information sing the nomadic user. There are so many issues in nomadic computer science. Some are deficient bandwidth, require careful usage of practical private web, cell phone signals may do wellness jobs, signal jobs during going, more power ingestion during less signal strength etc. In cosmopolitan nomadic telecommunication system ( UMTS ) , the presence service is performed by IP multimedia nucleus web subsystem ( IMS ) .Here a weak consistent scheme is used to cut down the presentment traffic. Hence presentment clip can be cut downing. Presentment clip means clip needed to advise the presence information to other users. Instantaneous message provides communicating ( online confab ) between two or more users over cyberspace. Microsoft courier, yahoo courier are some of the illustrations for the instant message. Overview of the available characteristics, maps, architecture, protocols used in these popular populace IM web are described. Besides discuss advantages and disadvantages of these IM webs. In societal web application an efficient and scalable server-to-server sheathing architecture called PresenceCloud is used to better the efficiency of nomadic presence services for large-scale societal web. A quorum-based server-to-server architecture is used for efficient buddy list seeking. The comparing consequence shows that PresenceCloud achieves public presentation additions without giving hunt satisfaction. Search satisfaction is defined as the clip it takes to seek for the geting user’s buddy list.II. Different engineeringsThis subdivision describes assorted method or engineerings used in different systems. Here, foremost describes about different characteristics and maps supported by three most popular IM systems: AIM, Microsoft MSN and Yahoo! Messenger. Second describes, in cosmopolitan nomadic telecommunication system ( UMTS ) web architecture, to cut down the presentment traffic a decrepit consistent strategy called delayed update can be used. Third describes about chord which provide a scalable peer-to-peer search service for internet application. Finally, an efficient and scalable waiter architecture called PresenceCloud is defined. In [ 6 ] describes different maps and characteristics of three IM systems such as AIM, Microsoft MSN and Yahoo Messenger. Instant messaging can be specify a public confab etc. In extra some provide file transportation, webcam use, voice confabs session etc. Here the writer comparing three IM systems ( AIM, Microsoft MSN and Yahoo Messenger ) .All of these IM systems uses client-server architecture. Supporting immense figure of user is an of import issue in these IM systems. Two methods are available: 1 is symmetric and other is asymmetric. Each waiter performs indistinguishable maps in symmetric method and in asymmetric method each waiter execute peculiar activity assigned to it like log in, detecting other users, maintain chat room etc. For normal operation AIM uses client-server architecture and for voice confabs session uses peer-to-peer attack. Therefore two clients communicate straight without utilizing a confab room. For normal and voice confabs YMSG uses client-server architecture. Through centralised voice chat server YMSG voice traffic is routed. One advantage of utilizing this attack is that within the same confab room it can back up multiple users and each user can stipulate their ain voice specification. For normal operation MSN uses client-server architecture and for voice confabs session uses peer-to-peer approach.MSN voice chat session is limited to two individuals. Most of the IM systems have techniques for keeping list of friends. They are called buddy list, allow list and block list. Buddy list contain peoples that a user demand to pass on and supervise their presence. Block list contains peoples that a user demand to barricade communicating with them, it’s besides called black list. Allow li st contains people that a user needs to pass on. MSN, AIM and YMSG contains buddy list and block list.MSN and AIM besides contain allow list. Many web protocols like TCP and IP have used binary representation of informations in byte order. Application bed protocol ( HTTP and SMTP ) have used text-based attack. The advantage of utilizing bye order is that it supports efficient usage of infinite in the web. The advantage of text-based attack is that the representation is closer to human position information and debugging is easier.AIM and YMSG utilizations binary representation for their header.AIM contains two-level binary representation called FLAP and SNAC packages. Fixed length heading and variable length day of the month in FLAP packages. SNAC packages are subtype of FLAP packages that contains fixes length Fieldss followed by a variable information constituent. Fig.1.AIM FLAP and SNAC package format YMSG has individual degree construction for fixed Fieldss followed by variable length Fig.2.YMSG package format One of the of import job in IM suppliers are user send informations at inordinate rate, inundation caused in the web because of useless traffic.TCP provide some protection mechanism against this through congestion control.AIM has a complex algorithm for solve this, but it has different rate ( rates are based on a clip window ) bounds based on message type. The user will be warned, if the client exceeds the rate and if this continues, the waiter will get down dropping message and will unplug the client. YMSG has a bound of three IM per seconds. Another method to minimise the burden is by acquiring rid of idle clients. Each system in IM maintains a keep-alive pulse message: the connexion may be terminated if the client does non supply pulse message or response to the question. In AIM the client must direct this keep-alive message in every minute to the waiter. YMSG contains two types of pulse petition: a primary and a secondary.MSN has client and waiter pulse message. In [ 7 ] paper, to cut down the presentment traffic a decrepit consistent scheme is used. In IP multimedia nucleus web subsystem ( IMS ) , the presence waiter is responsible for advising an authorised spectator of the updated presence information. Presence service provides service to entree other user’s presence information such as the user position, activities and so on. In cosmopolitan nomadic telecommunication system ( UMTS ) web architecture, a user with user equipment entree presence service in IMS. When the user provides information to the presence waiter, so user play the function as presentity and the user accesses other user’s information so it act as a spectator. In IMS, control signaling is carried out by call session control map ( CSCF ) .The presence service process is defined by 3rdcoevals partnership undertaking ( 3GPP ) The presence waiter instantly notifies other users in the contact, when the presence information of a user alterations. If the updates occur more often, so the figure of presentment messages increases. To cut down the presentment traffic a decrepit consistent strategy called delayed update can be used. In delayed update, when the presence waiter receives the updated presence information, the presence waiter starts a delayed timer with a period T. This period is called delayed threshold. Within the period T, if the presence information is updated, so old information is replaced by the new information. When the timer expires, the presence waiter notifies the spectator of the presence information. Therefore, the presentments for the updates in T are saved. In [ 8 ] mentioned about chord which provide a scalable peer-to-peer search service for internet application. A cardinal job that challenges peer-to-peer application is turn uping the node that store a peculiar information point. This paper presents a solution for this by showing chord. The chord provides one operation: given a key, it maps the cardinal onto a node.In peer-to-peer system, the application is distributed without any cardinal control, where the package running equivalent in functionality at each node. The corresponding node is responsible for hive awaying a value associated with the key. Chord uses hashing to delegate keys to allow chord nodes. Each chord node needs merely a few other nodes routing information. Because the routing tabular array is distributed to other nodes. If N-node presented in a system, so each node maintain information merely approximately O ( log N ) other nodes. The chord maintains its routing information as the nodes articulations and leaves a s ystem. In [ 9 ] paper, an efficient and scalable waiter architecture called PresenceCloud is defined. PresenceCloud solve the scalability job called buddy list hunt job. Buddy list hunt job can be defined as the scalability job occurs when presence service is overloaded with buddy hunt message. The PresenceCloud can be used to expeditiously question the system for buddy list hunt. In PresenceCloud design, it consists of three constituents: PresenceCloud waiter sheathing, one-hop caching scheme and directed buddy hunt. When the nomadic user get into the PresenceCloud, the user authenticate to the nomadic presence service. Then the nomadic user opens a TCP connexion to one of the presence waiter. The nomadic user sends a petition to the presence waiter for buddy list hunt. PresenceCloud returns the presence information of the brothers. PresenceCloud is based on grid-quorum system ( size is vn?vn. When a presence waiter joins into the PresenceCloud, it gets an Idaho in the grid and obtains its presence waiter list. Presence server node can take one column and one row of entries. This entry is called the presence waiter list. In the fig: 3, the figure of presence waiter n=9.The PresenceCloud is arranged in grid-quorum with v9?v9 size. The presence waiter node 8 has presence server list { 2,5,7,9 } and 3 has { 1,2,6,9 } . PresenceCloud uses a hoarding scheme to retroflex presence information of each user to better the efficiency of the searching operation. Each presence server node maintains presence information of the affiliated users. When the neighbour establishes a connexion to presence waiter, the cache is updated. When a presence waiter receives a query/request from the nomadic user, it can react non merely from the lucifers from its ain list, but besides provide lucifers from its caches. Fig:3 PresenceCloud Server Overlay The figure of presentment messages increases when the nomadic user often changes its presence information. This buddy list hunt job can be solved by utilizing an algorithm called directed buddy hunt algorithm. This algorithm uses bipartisan sheathing and one-hop caching scheme. This helps PresenceCloud to supply fleet responses for big figure of nomadic user. The algorithm is defined in [ 9 ] .III. ComparisonIn mesh based design, all the presence information at each node is replicated to other nodes. Hence its hunt cost is merely one message. In distributed hash tabular array ( chord based ) , no reproduction ; presence information of a user is merely stored in one presence waiter. Here, each brother must be searched one by one. In PresenceCloud, its hunts buddy list from ain node list and cache list. Besides notifies other users about the new presence information. Simulation consequence is mentioned in [ 9 ] .This paper shows graphical representation of their consequence. Findingss from that graphical representation are: ( I ) As the reaching rate of nomadic user additions, the figure of presence message is really low in PresenceCloud. Hence PresenceCloud outperforms all other design. ( two ) As the reaching rate of nomadic user additions, the mean seeking messages/user is low in PresenceCloud. That means PresenceCloud requires least message transmittal. ( three ) Average message transmittal of PresenceCloud additions bit by bit with the figure of presence waiter. ( four ) Average message transmittal of PresenceCloud is non impacted by the figure of brothers. When analysing hunt satisfaction in waiter architecture, the findings are ; ( I ) Buddy seeking latency grows with the figure of presence waiter in PresenceCloud. Here mesh-based design performs better. ( two ) When the figure of brothers additions, buddy hunt latency is really low in mesh-based design. but suffer to a great extent communicating cost.DecisionFrom the analysis and survey, it’s found that PresenceCloud achieves low hunt latency & A ; shows better public presentation than others. PresenceCloud solve brother list hunt job. Overall, PresenceCloud support a scalable nomadic presence service in big graduated table societal web services.Mentions[ 1 ] Facebook, hypertext transfer protocol: //www.facebook.com. [ 2 ] Twitter, hypertext transfer protocol: //www.twitter.com [ 3 ] Buddycloud, hypertext transfer protocol: //buddycloud.com [ 4 ] Google latitude, hypertext transfer protocol: //www.google.com/imtl/enus/latitude/intro.html [ 5 ] Foursquare, hypertext transfer protocol: //www.foursquare.com [ 6 ] R. B. Jennings, E. M. Nahum, D. P. Olshefski, D. Saha, Z.-Y. Shae, and C. Waters, †A survey of cyberspace blink of an eye messaging and confab protocol, † IEEE Network, 2006. . [ 7 ] W.-E. Chen, Y.-B. Lin and R.-H. Liou, †A weakly consistent strategy for ims presence service, †IEEE Transactions on Wireless Communicationss, 2009. [ 8 ] I. Stoica, R. Morris, D. Karger, M. F. Kaashoek, and H. Balakrishnan, †Chord: A scalable peer-to-peer search service for cyberspace, †IEEE/ACM Tran. on Networking, 2003. [ 9 ] Chi-Jen Wu, Jan-Ming Ho â€Å"A Scalable Server Architecture for Mobile Presence Services in Social Network Applications, † IEEE minutess on nomadic computer science, 2013